As a result of the growing access to, and importance of, social media platforms and private messenger applications, politicians and political parties are increasingly coming to see social media as an integral part of their election campaign toolkit.

The paper further gives recommendations aimed at how organisations, such as Westminster Foundation for Democracy (WFD), can incorporate digital engagement in their work with Ugandan political parties and parliamentarians. The recommendations aim to inform stakeholders work in Uganda and beyond in three areas: on the electoral process, with political parties, and with parliamentarians. The goal is to enhance participation in the electoral process, improve intra-party organisation and communication, and strengthen the links between parliamentarians and their constituencies.